3 Ways to Mold Your Videos for Mobile
In a 2013 interview with Howard Stern, mega producer and writer JJ Abrams recounted a painstakingly-built set of San Francisco for Star Trek: Into Darkness. As Abrams lamented the extremely expensive...
View ArticleFifty Shades of Social Media Marketing: How to Push Your Boundaries in 2015
Fifty Shades of Grey, the movie adaptation of the novel by the same name, will debut in theaters across the country on February 14, 2015. With over 100 million copies sold to-date, there is no denying...
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Top 100 Digital Marketing Influencers: my personal pick!
The top 100 Digital Marketing Influencers? Hmmm..! Well, this is my personal list of people I am deeply influenced by, and so, I suspect is the whole world! They are the ultimate thought leaders,...
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THE CUSTOMER SUCCESS AND MARKETING INTERSECTION
Customer Success Marketing is a 2015 Priority As we kick off 2015, one of the areas that the Gainsight customer and extended community will be working on the most is effective communications and...
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12 Ways to Build Meaningful Business Relationships That Matter
Everything we accomplish in life is with or through other people. No one does it alone. Think about it…what can you accomplish without someone else? You can’t run a marathon because someone had to...
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The New Rules of Content, Marketing and Service
The new rules of effective marketing now requires that content is part of the strategy conversation in almost every business. The word content itself has a lot of hoopla around it today, making it...
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Write Like an Angel, Sell Like a Demon: Secrets of Online Copywriting
By Andy Maslen Posted in Content on 10 March 2015, 10:00, 0 Comments Here is one of the most commonly tweeted/blogged assertions about digital copywriting, with translation and refutation. Assertion:...
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5 Tips To Improve Your Copywriting
It’s not always easy finding the right words to say, especially in the competitive digital space. So here are our top 5 tips to help you carve up those pages like a pro. 1. Know your audience Who are...
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6 Ways to Promote Your Business With Pinterest Places
Do you use Pinterest to promote your business? Have you heard of Pinterest place pins? Whether you have a storefront, products or a travel aspect to your business, consider exploring the geographic...
View ArticleAttitude Is Key To Successful Marketing For Freelance Writers
When I look at my own writing career, and when I talk to other freelance writers, it becomes apparent that there really is a single secret to successful marketing. It’s not the deathless prose of your...
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WHY YOU SHOULDN’T SEND YOUR FACEBOOK UPDATES TO TWITTER
Posting the same exact thing across social networks is never a good idea, but in the interest of saving time, it’s easy to see why many businesses choose to do this. While most followers of your brand...
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10 Most Actionable Takeaways from Social Media Marketing World 2015
Currently, marketing effectively on social media, for most companies trying it, is like trying to catch microbes with a fish net. There is plenty of potential, but industry is learning to use this...
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How to Hack Your Efficiency with an Agile Blog Planning Process
Peter Drucker said, “Efficiency is doing things right; effectiveness is doing the right things.” So I assume you’ve heard from nearly every content marketing blog out there how to do the right things....
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5 Best Free Stock Image Sites
* Image source: John: Flickr You know what they say: “a picture is worth a thousand words”. And thanks to social media and time poor consumers, now more than ever is this true. But as a small business...
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2 Ways To Unite Social Media And Email Marketing And Double Your Conversions
Special thanks to Act-On for originally featuring this blog post! There’s nothing more disappointing as a marketer than slaving over a great piece of content, then not getting the downloads,...
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5 Ways to Grow Your Leads With LinkedIn
Do you use LinkedIn to find potential clients? Want to use LinkedIn more effectively? To grow your network, you need to build relationships and become an invaluable resource to others. In this article...
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208 How To Manage Your Facebook and Twitter Marketing Efficiently
Social Media can be an awesome thing and can be a great way for you to get your content out there. However, it can also cause you to waste a whole lot of time. There are so many distractions on Social...
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Is Facebook Winning the Video Marketing War?
The war among social media juggernauts is no news; Facebook, Twitter and Google+ have been battling for years to get the crown. We know who has won that. But this year is quite special: two of the most...
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The Generational Content Gap: How Different Generations Consume Content...
As online audiences continue to grow and diversify, it’s essential for content marketers to understand what resonates with their customers. One of the most important factors is how different age groups...
View ArticleUsing Your Social Media Profiles as a Resume Boost
Importance of Social Media for Your Resume I’m slowly learning being in the digital marketing industry, especially social media it is more important how your social profiles and website look rather...
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